The upcoming Local Theatre Touring Alliance meeting will include updates on priority actions, plans for the year, and insights from the recent theatre sector webinar, including discussions on ticket pricing.
Watch the recording of the Local Theatre Touring Alliance's theatre sector webinar on ticket pricing.
FREE WEBINAR - OPEN TO ALL
Wednesday 20th May 2026 at 11am–12:30pm UK time
Join the Local Theatre Touring Alliance for a theatre sector webinar that delves into how venues and producers collaborate to enhance ticket income. Gain insights, learnings, and practical takeaways from a panel of ticketing experts and sector leaders.
Contributors include:
Bence Marosi, CEO at DynamO Pricing
Rachael Thomas, Chief Executive at Birmingham Rep
Brad Carlin, Senior Consultant at TRG Arts
Marianne Locatori, Chief Executive at Newcastle Theatre Royal
Take away:
Practical advice on how venues and producers can work together for commercial success
Insights on the latest ticket pricing innovations being deployed in the UK theatre sector
Guidance on generating additional revenue to create financial resilience
Strategies for balancing profit with sustainable audience development

Bence Marosi, CEO at DynamO Pricing

Rachael Thomas, Chief Executive at Birmingham Rep

Brad Carlin, Senior Consultant at TRG Arts

Marianne Locatori, Chief Executive at Newcastle Theatre Royal
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